Opening Ceremonies
Unforgettable and glorious moments.
Mercedes-Benz / bluechip creative events
İstanbul, 2016
Mercedes-Benz Euro 6 launch
Content Development
Stage Design
3D Projection Mapping
Sound & Light Design
Set the stage for the Euro 6 Trucks by Mercedes-Benz
Inspired by road stories, we created a launch setup for 3 new trucks of the world’s leading automotive company Mercedes-Benz. We carried the editing on the stage with mapping projection technology. Throughout this road story, viewers were introduced to the surprising technologies and characteristics of the brand and product. In the rising episode of the show, our stage was split and opened on both sides and our hero model appeared on the stage. In the continuation of the visual show, all the details of the three new models were carried to the stage in an immersive manner.
We carried the editing on the stage with mapping projection technology. Throughout this road story, viewers were introduced to the surprising technologies and characteristics of the brand and product. In the rising episode of the show, our stage was split and opened on both sides and our hero model appeared on the stage.
In the continuation of the visual show, all the details of the three new models were carried to the stage in an immersive manner.
