Opening Ceremonies
Unforgettable and glorious moments.
RENAULT NEW CLIO LAUNCH 2020
Client
Renault, tema cc
Antalya, 2020
Project
The launch of the Renault New Clio 2020
Disciplines Used
Concept & Content Development
Storytelling
Stage Design
3D Modeling
3D Mapping
Motion Design
Sound & Light Design
Creative Direction
Choreography
Goal:
Prepare a stunning stage for the launch.
Action:
We made use of LED screens in the shape of buildings to paint the stage with Parisian architecture. Using stunning choreography, light, and sound design, we told the story of the creation of the New Clio in five impactful chapters; the birth of Clio’s design, the production process in the Bursa factory, export to the world, imbuing the Clio with spirit from Turkey, and the final reveal moment.
