Unforgettable and glorious moments.
Beyond the technology.
Samsung’s groundbreaking S8 was launched in Istanbul with a stunning fashion show. The catwalk, shaped like a figure of eight, was surrounded with ghost screens with projectors mapped to these flowing surfaces to create impactful imagery.
A product that is at the highest technology that a mobile phone can reach and also reveals our lifestyle beyond technology… For such a product, we needed to combine the highest technology and the highest emotional experience.
SAMSUNG / BLUECHIP CREATIVE EVENTS
Gauze Screen & Performing Arts