Public Space
Creative experiences for collective memories.
ROKETSAN
Agency: Devin Event
ROKETSAN – IDEF 2023
Concept & Content Development
3D Animation & LED Mapping
Motion Design
To design high impact LED content for Roketsan’s exhibition at IDEF23 — Celebrating the brand’s 35th anniversary while showcasing its latest defense technologies.
As part of one of our first collaborations with Roketsan, we produced animated content tailored to a complex LED setup including a massive curved screen, suspended ceiling LEDs, and four-sided column displays. Each animation was designed to spotlight specific Roketsan products, enhancing the technological narrative of the stand.
Pre-Production.
For Roketsan’s booth at the IDEF 2023 defense industry fair, held in celebration of its 35th anniversary, we delivered a high-quality production service that enabled the presentation of their products through a powerful visual language.
Pre-Visualization.
Using the Disguise D3 platform, we create advanced simulations that allow us to preview how our LED screen content will appear in the actual venue. Built entirely in 3D, this virtual environment lets us move freely within the space, view the setup from multiple angles, and test the visual flow well before the event takes place. This process enables clearer creative decisions and ensures that nothing on stage comes as a surprise.
Final Thoughts.
With a large curved main screen, circular overhead LEDs, column displays, and specially designed curved LED strips for Atmaca and Çakır, Roketsan’s IDEF 2023 stand delivered a strong and immersive visual experience. The motion-driven illusion created by the 3D environments gave visitors a compelling sense of movement and innovation, blending technology with spatial design seamlessly.
