xR
Impressive worlds independent of time and space.
'We introduced Hayat Holding’s new vision to the world: Together Again for a New Life'
The new vision of Hayat Holding, one of the leading players in the fast moving consumer goods industry, was introduced with a live digital event attended by 22.000 people from all over the world. We took a part in the event with the ‘New Logo Launch Show’, main stage design and ambient designs.
Hayat Holding / xLevent film
İstanbul, 2021
xR Stage Design
Opening Ceremony for xR
Content Development
Art Direction
Motion Design
Sound Design
Choreography
We used over 100 different plans for the new logo launch show.
The plans were worked out synchronously with the dance performances of the 4 artists in the show.
In addition, during the flow of the day, we designed augmented – OnAir graphics for the moderations of our presenters Jülide Ateş and Cem Davran and the important points in the presentation of Hayat Holding Chairman Avni Kiğılı.
Main Stage Design
We took a part in the event with the ‘New Logo Launch Show’, main stage design and ambient designs.