xR
Impressive worlds independent of time and space.
Hayat Holding / xLevent film
İstanbul, 2021
One of the leading players in the fastmoving consumer goods industry- Hayat Holding’s new logo launch show
xR Stage Design
Opening Ceremony for xR
Content Development
Art Direction
Motion Design
Sound Design
Choreography
İntroduce Hayat Holding’s new vision to the world: Together Again for a New Life.
The new vision of Hayat Holding, one of the leading players in the fastmoving consumer goods industry, was introduced with a live digital event attended by 22.000 people from all over the world. We took a part in the event with the ‘New Logo Launch Show’, main stage design and ambient designs. We used over 100 different plans for the new logo launch show. The plans were worked out synchronously with the dance performances of the 4 artists in the show. In addition, during the flow of the day, we designed augmented – OnAir graphics for the moderations of our presenters Jülide Ateş and Cem Davran and the important points in the presentation of Hayat Holding Chairman Avni Kiğılı.
We used over 100 different plans for the new logo launch show.
![HAYAT HOLDING CORPORATE LOGO LAUNCH 1 07](https://artnpars.com/ajan360-content/uploads/2021/12/07.jpg)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 2 10](https://artnpars.com/ajan360-content/uploads/2021/12/10.jpg)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 3 09](https://artnpars.com/ajan360-content/uploads/2021/12/09.jpg)
The plans were worked out synchronously with the dance performances of the 4 artists in the show.
![HAYAT HOLDING CORPORATE LOGO LAUNCH 4 Screen Shot 2022 03 08 at 11.08.55 PM](https://artnpars.com/ajan360-content/uploads/2022/04/Screen-Shot-2022-03-08-at-11.08.55-PM.png)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 5 hayat dance](https://artnpars.com/ajan360-content/uploads/2021/12/hayat_dance.jpg)
In addition, during the flow of the day, we designed augmented – OnAir graphics for the moderations of our presenters Jülide Ateş and Cem Davran and the important points in the presentation of Hayat Holding Chairman Avni Kiğılı.
![HAYAT HOLDING CORPORATE LOGO LAUNCH 6 hayat07](https://artnpars.com/ajan360-content/uploads/2022/04/hayat07.jpg)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 7 10](https://artnpars.com/ajan360-content/uploads/2022/04/10.jpg)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 8 08](https://artnpars.com/ajan360-content/uploads/2022/04/08.jpg)
Main Stage Design
![HAYAT HOLDING CORPORATE LOGO LAUNCH 9 Screenshot 2021 05 21 233851](https://artnpars.com/ajan360-content/uploads/2022/04/Screenshot-2021-05-21-233851.png)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 10 01](https://artnpars.com/ajan360-content/uploads/2022/04/01.jpg)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 11 hayat02](https://artnpars.com/ajan360-content/uploads/2022/04/hayat02.jpg)
![HAYAT HOLDING CORPORATE LOGO LAUNCH 12 Screen Shot 2022 03 08 at 11.07.31 PM](https://artnpars.com/ajan360-content/uploads/2022/04/Screen-Shot-2022-03-08-at-11.07.31-PM.png)
We took a part in the event with the ‘New Logo Launch Show’, main stage design and ambient designs.